AI Insights · Timothy · April 2023
Top 5 Food and Drink Apps on Android in Italy: Q1 2023
Discover the performance trends of the top 5 Food and Drink apps on Android in Italy during the first quarter of 2023, based on Sensor Tower data.
Throughout Q1 2023, the top Food and Drink apps on the Android platform in Italy showed varied performance in downloads and active users. Here's a look at how McDonald's, Too Good To Go: End Food Waste, TheFork - Restaurant bookings, Burger King Italia, and Deliveroo: Food & Shopping performed.
McDonald's experienced fluctuating weekly downloads, starting at around 39.6K in late December and peaking at 43.9K in the first week of January. The downloads then saw a gradual decline, hitting 26.8K in mid-March before slightly recovering to 29.8K by the end of the quarter. Weekly active users showed a similar trend, beginning at approximately 1.18M, dipping to 885K in early March, and finishing strong at 1.27M.
Too Good To Go: End Food Waste saw a significant rise in weekly downloads, peaking at 34.4K in mid-February. The numbers then gradually decreased, ending the quarter at about 20K. Active users for the app increased steadily from around 252K at the end of December to a peak of 380K in mid-March, before settling at 331K by the end of March.
TheFork - Restaurant bookings demonstrated a solid increase in weekly downloads, especially in February, with a peak of 43.9K. However, the downloads tapered off towards the end of the quarter, dropping to approximately 14.6K. Active users saw a modest rise from 58.4K at the end of December, peaking at 78.5K in mid-February, before declining to 58K by the end of March.
Burger King Italia showed a varied trend in weekly downloads, starting with about 30.1K in late December, peaking at 33K in mid-February, and ending the quarter at 10.9K. The weekly active users followed a similar pattern, beginning at 152.8K, peaking at 159.8K in mid-February, and closing the quarter at 119.2K.
Deliveroo: Food & Shopping maintained a relatively stable download rate throughout the quarter, with weekly downloads fluctuating between 11.6K and 17.9K. Active users started at 298K at the end of December, saw a peak of 320K in early March, and concluded the quarter slightly lower at 303K.
For more detailed insights and data, visit Sensor Tower.
